Pay doesn’t work

Yeah, yeah, yeah, the Wall Street Journal and iTunes. But once you list a handful of exceptions, it’s just true that paying for content doesn’t work online. And there’s one fewer exception in July: CNN is abandoning its effort — its second effort — to charge for video online. In a distributed media environment — where you will want your content nuggetized and widgeted and available everywhere — it will be even less practical and possible to charge. (Hat tip: Steve Gorelick)