Presidential candidates should take a lesson from Al Franken and his YouTube video announcing his run for the Senate. (Well, that radio thing didn’t work out so well so it’s time to get a job.) The video is a bit long but it has the right tone as Franken talks about his and his wife’s poor families and how the government helped them get their starts in life; it is a fine illustration of his liberal progressive outlook. Franken is not cracking jokes; he’s not talking to a big audience on a big camera; he’s talking to one person: whoever clicks below.
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