One’s reign lasts such a short time online. The Guardian notes that Alexa [insert standing and necessary caveat about small and odd sample here] reports YouTube has exceeded MySpace.
I don’t agree with those who say that YouTube is unpurchasable because of bandwidth costs and rights issues. Viacom got over the latter with iFilm and a million or two a month is nuttin to big companies. But more important: This is just too big to ignore. This is more than a new network. It’s a new TV, two-way TV, the TV run by the people on the other end of the rabbit ears. And some players in the old tv — yes, networks, but more likely cable companies that are quietly watching their hegemony over distribution disappear — or some would-be players in the new tv — see AOL’s announcement today — have to be talking about gulping and buying. Because Time Warner is in both worlds, it would make sense for them … but then, their own divisions, let alone worlds, can’t talk to each other, who who knows. Comcast is smart and strategic enough and big enough to do this; I think my money’s there… for now. I’ll be interested to see MySpace watcher Scott Karp’s take on this.