Posts about twit

La vita cloudy

I’ve done it. I’ve moved entirely into the cloud. The process started a year ago when I bought my Chromebook Pixel. Well, actually, it started before that, when I shifted to Gmail and Google Calendar and Google Docs and that drove me to switch from iPhones to and Android phones and tablet and then to try a Chromebook. I still owned a Mac, but it did less and less, in the end just acting as a print server for my Google Cloud Print and as a Skype machine because (1) Microsoft refuses to make Skype for Chrome and (2) Leo Laporte whined about my using Google Hangouts on This Week in Google.

But last week, my Mac died. I/O error. I/O error. OK, OK, I get the point. It’s four or five years old; not worth fixing. It so happens that the moment it died I was trying to set up a Skype talk into a conference in Las Vegas. They couldn’t do Hangouts. So I had to call in on Skype from my Nexus 7 tablet and it worked. Check off one use for the old, dead Mac.

I went through a few false starts trying to check off the other function: printing. I got a Lantronix PrintServer for Google Cloud Print but it still required me to set up printers in Google and that still required having a Mac or PC. I’m using the Lantronix but I also wanted to make this test pure: no other computer required. I got a Brother printer that was alleged to be a Google Cloud Print ready but it wasn’t really. Then I got an Epson and it worked. The Epson has a web set-up I could handle on my Chromebook, arranging to print directly to it with no middleman. It even sends scans directly to my Google Drive.

Ding, dong, my personal computer is dead. I bought my first machine, an Osborne 1, in 1981. I turned off my last one 33 years later. Leo Laporte, Gina Trapani, and I talked about this at some length at the start of This Week in Google. Now Leo’s had some fun at the expense of my Pixel, though he has come around to like his. And so I asked whether for lots of people, we’ve moved past the idea of needing to own a computer that stores data and runs applications locally.

Of course, this move still depends on what you need to do with a computer. I write — in fact, I’ve just written a 55,000-word tome about the future of journalism (betcha can’t wait for that!) using my Chomebook and Google Docs and Drive. I use the web — Chrome, of course. I communicate — everything I could need except Skype. I share. I do basic photo editing. I don’t do rigorous photo or video editing; for that, I’d still need local storage and computing. Gina says she still needs to code locally. OK, but all that, too, could change as connections speed up to gigabit speed and as remote apps and servers continue to gain power over what a personal machine could do.

We also discussed the need for a security blanket: backup. As we chatted, folks in the TWiT chatroom gave us suggestions for local hard drives and for online services such as Backupify that can backup or sync data to another service, such as Dropbox. I’ll work that out next. (In the meantime, I backed up my tome to a thumbdrive.)

So now I live in the cloud. It doesn’t really matter what device I use to get to my stuff: my Chromebook, a computer anywhere with Chrome on it, my Android phone or tablet. I still run apps, but they, like my stuff, will follow me around.

Oh, and by the way, for the first time in decades, I no longer use any Apple or Microsoft products. That’s not because I have anything against either. I just don’t need them.

Welcome to the next era of personal computing without a personal computer.

Podcast madness

I had the privilege of being on This Week in Tech with Leo Laporte, John Dvorak, and Baratunde Thurston right after appearing on This Week in Google with the aforementioned Leo, Gina Trapani, and Mary Hodder. Much fun.

The model of the new media model

Leo Laporte, creator of This Week in Tech and the TWiT network of podcasts, spoke before the Online News Association this week and presented the very model of the new media company: small, highly targeted, serving a highly engaged public, and profitable. (Full disclosure: I am a panelist on TWiT’s This Week in Google show.)

Laporte said he charges $70 CPMs for ads. Some questioned the $12 CPM we included in our New Business Models for News, though we went with a conservative middle-ground based on the experience of existing local businesses. If we had – as we will – instead forecast a new kind of local news business – highly targeted with a highly engaged public, like TWiT’s – the CPMs and bottom lines would have been exponentially higher. The companies are still small but they are profitable. Laporte said he has costs of $350,000 a year with seven employees now but revenue of $1.5 million and that revenue is doubling annually. It will increase more as he announces new means of distribution (to the TV; he believes that podcasting is too hard for the audience).

Rather than nickel-and-diming current business assumptions, we need to have the ambition of a Laporte and build the new and better media enterprise.

(I can’t figure out how to turn the Livestream auto-play off, so the video is after this link…)

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Diggnation in New York

Last night, son Jake and I went Diggnation’s first New York — first East Coast — show. It is amazing, just amazing what these guys have built. Jim Louderback, the nicest CEO I’ve met in media and the head of Revision3, which produces the show, said that 2,000 people showed up and hundreds of them waited outside in the rain for the chance to get in. For these guys, Jake included, I think it is their generational and geeky equivalent of getting into a small club when the Stones came to town for my generation.

And I am of a different generation. I was no doubt the oldest guy there, which either made me very hip or very out of place. I was also apparently the tallest guy there. White hair sticks out at 6’4″. Some illogical geek behind me kept poking my back until I turned around and he told me to move over so he could see, which of course would only block some other short geek’s view. And there was absolutely nowhere to move; it was jammed up there in the Digg mosh pit. But you’re tall, the complainer said. Genes, dude, I said.

But I didn’t feel out of place. I watch Diggnation and know enough of the shtick. I’m a fan.

Diggnation NY

Before the show, Jay Adelson, president of Digg and chairman of Diggnation, came on stage to talk about Digg, not for very long. They said they are getting (as I remember) 26 million uniques a month. There are one million Digg users in New York alone. Last night’s crowd was a tiny but enthusiastic fraction of them. Though, of course, the media and circumstances are quite different, for comparison’s sake, that’s about the circulation of the New York Post or Daily News, both of which are bigger in New York than the Times.

Rose and company have built a real media enterprise from nothing but technology. What’s notable to me, more than its size, is the passion and loyalty of its audience, which was what was most evident last night. Could you imagine 2,000 fans standing in the rain for the chance to watch your local anchorman or hear your local editor? Is it possible for old media to inspire this kind of passion? I’m not saying it’s impossible; indeed, I’ve suggested that the Guardian should hold meetups and events in the U.S. to demonstrate to other media and marketers just how loyal their audience is.

And beer helps.

On the ride to Brooklyn, Jake and I listened to the latest TWiT podcast. Louderback was also on that and he and host Leo Laporte reminisced about their days on TechTV and how, from the closet in his home, Laporte is also building a media enterprise that rivals their old company in audience and is certainly one helluva lot cheaper to produce. Louderback also talked about the economics of internet TV vs. basic cable and the ability to focus in on a smaller and better audience and serve them well. That’s what these shows do.

During last night’s show, Zadi Diaz and Steve Woolf also announced that they are moving their Epic Fu show from Next New Networks (which is still a long way from its goal of 100 networks) to Revision3. It’s turning into a media empire. And Kevin Rose is its Rupert Murdoch.