Prince of the air

Rarely is a puff piece so well-deserved as the one about TVNewser Brian Stelter in today’s NY Times — on Page One, yet. He is, indeed, a phenom.

The moral to the story is pretty much the same as the one in David Carr’s column on “TMZ is yet another lesson — a depressing one for old media types — in the Web’s ability to create a brand at breakneck speed.”

Depressing unless you’re the one building it.