New stupid human Starbucks tricks

New stupid human Starbucks tricks
: I’d reached peace with Starbucks. I like my coffee. I like it large (not vente, damnit, just large). I like it black. So I grit my teeth and go to Starbucks to drink the grit.

But they do find new ways to irritate me.

Lately, they have taken to asking for a name — “first name only” — with every order. And I want to shout: What happens when three Ashleighs come in and order caf and decaf and halfcaf and they all get the wrong frigging coffee and end up in caf-induced fits and you end up with a riot of over-and-under-caffed Ashleighs? Huh? Can’t you just give somebody a number? Can’t you just make the coffee faster instead?

I went to a coffee place in Cambridge during Bloggercon and they put the orders into a computer so we were spared all this Starbucks shouting: “Vente skim decaf latte!” “Vente skim decaf latte!” “Aye-eye captain!” “Battle stations!” “Battle stations!” “Dive!” “Dive!”

And then today I went to Starbucks get my plain large (not vente, large) decaf, which is usually poured by the person who takes my money and I’m on my way. But my wife also wanted a large iced coffee. The cashier didn’t pour that. No, that had to come from a barrista. But it’s just ice and coffee, said my whining look. The line is long. If you took all the people — all the Ashleighs — waiting for their overpriced coffees and laid them end-to-end they’d reach halfway to Bloomingdale’s. Can’t you just pour the damned coffee over ice? I wonder if it would help if I shouted it: “Ice!” “Ice!” “Coffee!” “Coffee!” “Roger!” “No, Jeff!” But he just points to the barrista. The coffee artista.

I wait. I wait longer. They spritz and steam and shout out orders and names.

And finally, the barrista reaches into the fridge for the pitcher of cold coffee. He pours it into the special Starbucks patentened iced-coffee thing. Then he pours in ice. Then he shakes it. I swear, he shakes it, with flourish, as if this were a martini and I were a spy. “Vente iced coffee for James!” “Bond!”

There’s nothing to mix. But he shakes it. OK, the gags on me and it’s over, I think.

But no. Then he lets it sit, as if this is going to do anything besides melt. He goes back to more shouting and spritzing and steaming. Then, at long last, he goes back and pours the damned coffee and ice into a plastic cup and gives it to me. Ah, that special barrista touch.

Damn, they do find ways to drive a person nuts. I paid a premium for this twit to shake this coffee.

I think I’ll go back to drinking too much Coke.

28 responses to “New stupid human Starbucks tricks”

  1. daudder Avatar

    Are you going by Ashleigh, now…you seem to want your “black coffee” over ice…which is different than “coffee, black’. Starbuck is one of those easy targets that most people really enjoy. Whether your name is Ashleigh or nt.

  2. jeffalias Avatar
    jeffalias

    Starbucks is so….over. We call it Charbucks because they burn the beans so stupid Americans think its strong. Their coffee blows. Starbucks is the MacDonalds of the millinium.

  3. Jeremy Avatar

    This is why I get big gulps at 7-11. (They also don’t seem to mind the no-shirt/no shoes thing)

  4. Dave F Avatar

    As far as I know Starbucks hasn’t reached trendy Cape Town yet. We are cursed by the bloody Seattle Coffee Company, who must be a relation. They like to shout too. What’s worse, they locate their premises in upmarket bookstores so their gabbling customers can drive browsers totally nuts. I give up when cellphones shrill non-stop in a bookstore.

  5. Andy Freeman Avatar
    Andy Freeman

    A lot of customers named “Ashleigh” is probably the most polite solution if you want to change their behavior.
    If you don’t, then a nom de coffee is probably the way to go.
    A friend of mine dealt with grocery stores that addressed him by name by using a card that had several swear words in the name field. Then again, Starbucks folks may happily yell “vente for bumf**ker”.

  6. hairofthedawg Avatar

    Sometimes Dick’s a cool name…

  7. BigFire Avatar

    I bought my own automatic espresso machine, and haven’t gone back to Starbuck yet.

  8. Wes Avatar

    I am no fan of the tall,grande, venti thing myself…. Actually, it annoys me to no end. I’ll stick w/ small,medium, & large thank you. Glad to see I’m not the only one!

  9. ron Avatar

    The coffee-tini thing is the worst. My local Starbucks in Chelsea isn’t overwhelmed by traffic, so I can actually get them to just pour the damn stuff over ice and sell it to me. The people who work there seem to be in on the joke, too, so going there isn’t so bad. It’s just the exception that proves the rule.
    I don’t remember who made the point (it might have been you), but someone said that Starbucks started out as an experience and devolved into fast food. It’s true.

  10. Mike Avatar

    “Sometimes Dick’s a cool name…”
    As in, when somebody calls in and asks, “Is there a Dick in the house?”
    Almost as funny as “Prince Albert in a can”.
    By the way, what is a “barrista” really? Someone with a degree in advanced coffeeology? Someone who has mastered the Zen of Bean?
    Sometime earlier this year, somebody had a contest to see who could come up with the longest coffee order. I don’t remember the results, except that it ended with “…with the Sweet’N’Low already in it.”
    I think Lileks had something uncomplimentary to say about Starbucks recently.

  11. Shamus Avatar

    Wow. You don’t get this mad when you blog about terrorists! Maybe its just a New York thing, but I’m thinking the occasional decaf might make life safer for those around you. :)

  12. Sera Avatar

    Isn’t Starbucks rage so mid-90s?

  13. Jeff Avatar

    Dude, you know all that and yet you still go back. That’s the rub isn’t it?

  14. Steve Teeter Avatar
    Steve Teeter

    As you should know, New Orleans is the coffee capitol of the nation. It has historically not only been one of our biggest imports, but we literally invented the coffee break down here.
    We do have Starbucks down here, but I am pleased to report that their usual scorched earth tactics — undercut the local shops and drive everyone else out of the market — well, it just doesn’t work here. The locals’ loyalty to PJ’s and CC (Community Coffee), it’s just too strong. (Like the coffee.) Besides, Starbucks just doesn’t get that whole coffee with chicory thing.

  15. Donald Sensing Avatar

    Jeff (and others), the way to get out of this bad parody of an SNL diner run by John Belushi (“No tea! Coffee!”) is to roast your own coffee.
    That’s what I do – not only is the coffee magnitudes better, it’s a lot cheaper to buy unroasted beans than even Wal-Mart roasted beans and about one-fourth the cost of Starbucks beans.
    Once you roast your own, you’ll never go back.

  16. hugh macleod Avatar

    I like Starbucks. It is what it is. That being said, it is not in the business of ‘simplicity’. If you want a simple cup of coffee for 75 cents and be in-an-out in 90 seconds the go to a Korean Deli. Starbucks is in the business of getting folk to cough up 4 bucks for a cup of Java… the complexity is part of the selling. IT WOULD NOT HAVE BEEN IN THEIR INTEREST TO OFFER WHAT YOU SUGGESTED.

  17. Ursula Avatar

    Personally, I never understood why anyone would spent $3-$4 on a cup of coffee. Of course, I should disclose that I don’t drink coffee period.

  18. Mikey Avatar

    No one pays 3 to 4 bucks for a coffee. That phrase is a pet peeve of mine. People pay 3 or 4 bucks for a drink with multiple shots of espresso. It’s different. If you don’t think so, then you probably aren’t a coffee fan.
    I agree with the “Starbucks is the McD’s of coffee”. They suck. In most urban areas you have a ton of awesome alternatives where people care a lot more. Those in sub-urban areas are probably SOL.

  19. scottbp Avatar

    First off it seems like starbucks isn’t your thing so why go there?
    Surely there are other places to get an equally poor cup of joe?
    But if one enjoys complaining about the whole “damn starbucks shenanigans” then I guess one has to go there.
    As for the person who asked what a barrista was, well actually many people do train to become barristas. I personally went to Italy for 3 months to learn how to roast beans properly, and I once wrote a course for my local polytech on learning to be a Barrista. Back when I ran a cafe I was very careful about training staff to make coffee and to love making coffee before letting them make any for the public.
    But to work at Starbucks and be called a barrista may or may not require much training.
    I haven’t been to many US cities, but have yet to find a well made cup of coffee yet in continental USA. Next time I may have to visit New Orleans

  20. SharpShooter Avatar
    SharpShooter

    Folks, this MAY NOT be pertinent, but coffee prices in Tokyo are in the $5-12 range, last I checked… and there, they bring your grind of choice/from/bean-of-choice to your table, with a little Sterno-flamed glass-boiler to individually cook up YOUR caffeine, YOUR way… for YOU, the Client/Consumer… and you either pay your tab or they call the cops. The prices are in plain black and white, right up there on the menu-board. You want Brazilian? $6.50 (Yen equivalent) You want real Jamaica Blue Mountain? $11.50 per cup.
    Starbucks is as American coffee drinkers want Starbucks to be. Supply and Demand…

  21. Gen Kanai Avatar

    Well, Tokyo does have $12 coffees if you order it in the lobby of a spendy hotel. But otherwise, basic coffee at your average Doutour, Excelsior or Starbucks is between $3-5 depending on size. There is no Venti here in Japan (i.e. the largest size in Japan is the one size down from the largest size in the US, and pricing is pretty equal with the yen being around 110/$1 these days so you get less for your money I suppose)
    http://www.doutor.co.jp/english/
    http://www.starbucks.co.jp/en/home.htm

  22. Winston Avatar

    Here’s the solution: Order a regular coffee and a cup of ice. Mix them yourself.

  23. Gary Bezowsky Avatar
    Gary Bezowsky

    Why do you go to Starbucks?

  24. galaxysong Avatar
    galaxysong

    If you lived in a country where 50% of the adult males smoke, and no cafe or restaurant has a separate non-smoking section, you would bless Starbucks and become a regular patron, breathing blissfully in that sweet aroma of coffee-scented air and happily laying down 400 yen for a paper cup of the brew..

  25. judy brown Avatar
    judy brown

    I circumvent Starbucks stupid terminology by speaking to the clerk in plain English (and note I called him/her “the clerk”). I ask for “Small,” “medium” or “large” — depending on my capacity for caffeine that day — and the clerk is forced to hold up the cup I asked for and himself/herself and repeat whatever Starbucks stupid terminology would be for it. If the cup size appeals to me, I say “Yes.” And as for the name thing, since I’m a woman of a certain age, my name is Judy — in hip California, only women of a certain age are named Judy, and damn few of them. I’m told that babies are again being named Judith, but the nickname de jour is Jude — which seems darn obscure to me.

  26. Raspil Avatar

    i have never been inside a starbucks. looks like i haven’t been missing anything. i do not have the patience for things like that.

  27. Tara Avatar

    I can’t stand that Starbucks named their coffee sizes, ‘Tall’ and ‘Vente’ instead of small and large. It’s soo pretentious and annoying! I just wrote about the same thing.

  28. Ginger Avatar
    Ginger

    I have to agree with Donald Sensing — My husband does the same thing as this person. He bought his own barrista, roasts his own coffee. Who would’ve thought that coffee could ever taste as good as it smells? I thought he was nuts until I tried his coffee. We haven’t been to Starbucks in years now.