Fact check
: I’ve again seen a handful of references to the circulation of the New York Times falling under Raines. As I’ve pointed out before: The price of the paper also went up at the same time from 75 cents to $1 and when you increase your price 33 percent you always see a decrease in sales (though they are making more money from circulation now). Just for the record.
3 responses to “Fact check”
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And did the circulation fall for all newspapers during the rise in paper costs? If not, might there be another reason the falling circulation other than paper costs?
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First, it’s not “the price of paper” but “the price of the paper,” as I said: that is, the newspaper, the end-product.
And, yes, whenever a paper raises its price, its circulation drops. Rule of nature. -
OOPS! My bad. Pretty careless reading on my part. Sorry
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