Tag: Book

  • Changing news

    Today The New York Times announced to its staff that it is combining the print and online newsrooms. I can’t and won’t comment on that specifically because I don’t know much about it and because of this full disclosure: I consult for The New York Times Company. Similarly, I did not comment on the specifics of these issues when I worked at Advance with its 29 newspapers, though I have said that my final reason for moving on what that I did not want to be the change agent in newsrooms. They’re hardly the only ones going through this change: CBS News says that all 1,500 employees of its employees now work for the online service. Even TV Guide is grappling with fundamental change; see my post on milking the cash cow here. A few weeks ago, I also wrote about changing the newsroom.

    The essential truth of all this is that a fundamental change in media is driving fundamental change in the market, which should be driving fundamental change in news products, which must cause fundamental change in newsrooms.

    That is what we are witnessing now. I often hear people say that big-media executives don’t get it, that they don’t get the imperative for change. Well, they’re getting it. They have no choice.

    Each organization will debate — until the cash cows come home — about who should drive that change.

    Each organization and each executive will debate — until retirement — about the form that change should take.

    Each of us will debate — until somebody goes out of business — whether they are successful.

    But make no mistake: Change is inevitable.

  • What A list?

    Nick Douglas at Blogebrity said it:

    What is “sucking up to the A-list“? What game does Lisa Stone of the BlogHer conference think bloggers have to play? Why do people bitch and moan about lists of popular bloggers, then grumble “but you have to do what they say”?

    What’s to suck up? Technorati’s top blog, Boing Boing, permanently links to one blog: Fark, hidden in a text link below a stack of ads. You can only earn temporary links from BB, by sending them something cool. Just find something they might like, and fill in “Your Website” on the suggestion form. Sometimes they’ll come around and find you; most likely if you’re also a coolhunter or techie or both. And if you’re not, why do you want Boing Boing readers anyway?…

    Building a reputation in blogdom isn’t about sucking up to an A-list. It’s about sharing tidbits with other bloggers, blog readers, forum members, and chatters who might enjoy them….

    You won’t build long-lasting fame and influence with a few blogroll links and a lucky meme find. You’ll build it with interesting, relevant discussion. And, as always, by writing something worth reading.

    The irony of complaining about “the A list” is that it gives that list value it doesn’t deserve. That is the point of this world:

    There is no A list. There is only your list.

    Sure, I’m glad to be on the Technorati top 100 — well, topo 50, by the skin of my teeth, actually, but who’s counting? Well, I am. Not that I’m bragging, though I am…

    But seriously, folks: It’s not the list that makes me happy. It’s the links. And though I’ll eagerly gobble up an Instalanche, it’s more rewarding to find someone new linking to me with something interesting to say or vice versa.

    It’s not about lists. It’s about links.

    And who made Technorati’s list the A list but the people who complain about it? Dave Sifry, who did indeed create the list based on his link data, emphasizes that by far the most links and traffic and conversation happen off of it.

    Nick started Blogebrity, remember, to poke fun at the list lust in blogs. He made up lists out of thin air and then watched people debate them as he sat, smirking. He did it to make a point.

    The worst thing about old media is that it is a closed club. We shouldn’t be making this new world into a collection of clubhouses.

    : Correction: Nick did not start Blogebrity. But he supped of the Kool-Aid.

    : LATER: Halley Suitt, who copresented the keynote Nick wrote about, scolds me for not linking to her about this. Well, I was reacting to Nick’s point. And besides, she did not even post about her own keynote until after she scolded me. Jeesh. Can’t win. All she said was this: “This thing just so rocks and is so fun. I am not gonna come close to describing it.” Rah Rah. Well, now that she did put up her notes, here is the link.

  • Armed cow

    I said cash cows kill courage and innovation in media. John Robb says it’s true for defense, as well:

    Everything Jeff Jarvis says here applies to the US DoD. The systems that bring in the big bucks are nearly useless in our current security environment yet they suck up the majority of funding. Unfortunately, those big budget programs are also the source of power in the Pentagon.

    In what other industries and segments of society is it true that the cash cow kills change?

  • The trouble with the news

    I’m going to quote three leads from three pieces that were just written about the trouble with the news today. The litany of troubles is no longer the subject of debate. It is conventional wisdom.

    First, see the remarkable essay by Judge Richard Posner (who knew that he blogs?) in Sunday’s New York Times book review, setting forth the state of the fourth estate:

    The conventional news media are embattled. Attacked by both left and right in book after book, rocked by scandals, challenged by upstart bloggers, they have become a focus of controversy and concern. Their audience is in decline, their credibility with the public in shreds. In a recent poll conducted by the Annenberg Public Policy Center, 65 percent of the respondents thought that most news organizations, if they discover they’ve made a mistake, try to ignore it or cover it up, and 79 percent opined that a media company would hesitate to carry negative stories about a corporation from which it received substantial advertising revenues….

    Now here is Barb Palser’s piece in AJR on journalism’s backseat drivers (that’s us):

    These are beleaguered times for news organizations. As if their problems with rampant ethical lapses and declining readership and viewership aren’t enough, their competence and motives are being challenged by outsiders with the gall to call them out before a global audience.

    Journalists are in the hot seat, their feet held to the flames by citizen bloggers who believe mainstream media are no more trustworthy than the politicians and corporations they cover, that journalists themselves have become too lazy, too cloistered, too self-righteous to be the watchdogs they once were. Or even to recognize what’s news.

    And now see Rory O’Connor’s piece, published in a few places on the web:

    By any measure American journalism is in a state of crisis. Media scams and scandals abound, embroiling journalists and their news outlets — from Jayson Blair and The New York Times to Dan Rather and CBS News — in controversy. Plagiarism, errors and outright hoaxes proliferate, along with corrections, extensive “Editor’s Notes” and eventual apologies. Partisan political operatives masquerade as credible news agents, disseminating fake news produced by phony journalists. Columnists and commentators accept government and corporate money to shill ideas without disclosing it to their audiences. Government-produced propaganda is presented as objective reportage.

    No wonder journalists rank near the bottom of every poll measuring the trustworthiness of American institutions.

    And yet still, I hear journalists say there is no problem with journalism… and how dare anyone say there is.

    : Here are a few samples of what Posner says about bloggers; read the whole thing. He understands the real interaction between citizens’ and professional journalism:

    The latest, and perhaps gravest, challenge to the journalistic establishment is the blog. Journalists accuse bloggers of having lowered standards. But their real concern is less high-minded – it is the threat that bloggers, who are mostly amateurs, pose to professional journalists and their principal employers, the conventional news media….

    Having no staff, the blogger is not expected to be accurate. [I’d certainly argue with that -jeff] Having no advertisers (though this is changing), he has no reason to pull his punches. And not needing a large circulation to cover costs, he can target a segment of the reading public much narrower than a newspaper or a television news channel could aim for. He may even be able to pry that segment away from the conventional media. Blogs pick off the mainstream media’s customers one by one, as it were.

    And bloggers thus can specialize in particular topics to an extent that few journalists employed by media companies can, since the more that journalists specialized, the more of them the company would have to hire in order to be able to cover all bases. A newspaper will not hire a journalist for his knowledge of old typewriters, but plenty of people in the blogosphere have that esoteric knowledge, and it was they who brought down Dan Rather. Similarly, not being commercially constrained, a blogger can stick with and dig into a story longer and deeper than the conventional media dare to, lest their readers become bored….

    What really sticks in the craw of conventional journalists is that although individual blogs have no warrant of accuracy, the blogosphere as a whole has a better error-correction machinery than the conventional media do. The rapidity with which vast masses of information are pooled and sifted leaves the conventional media in the dust….

    In effect, the blogosphere is a collective enterprise – not 12 million separate enterprises, but one enterprise with 12 million reporters, feature writers and editorialists, yet with almost no costs. It’s as if The Associated Press or Reuters had millions of reporters, many of them experts, all working with no salary for free newspapers that carried no advertising.

    How can the conventional news media hope to compete? Especially when the competition is not entirely fair. The bloggers are parasitical on the conventional media. They copy the news and opinion generated by the conventional media, often at considerable expense, without picking up any of the tab….

    Some critics worry that ”unfiltered” media like blogs exacerbate social tensions by handing a powerful electronic platform to extremists at no charge….

    But probably there is little harm and some good in unfiltered media. They enable unorthodox views to get a hearing. They get 12 million people to write rather than just stare passively at a screen. In an age of specialization and professionalism, they give amateurs a platform….

    And most people are sensible enough to distrust communications in an unfiltered medium. They know that anyone can create a blog at essentially zero cost, that most bloggers are uncredentialed amateurs, that bloggers don’t employ fact checkers and don’t have editors and that a blogger can hide behind a pseudonym. They know, in short, that until a blogger’s assertions are validated (as when the mainstream media acknowledge an error discovered by a blogger), there is no reason to repose confidence in what he says. The mainstream media, by contrast, assure their public that they make strenuous efforts to prevent errors from creeping into their articles and broadcasts. They ask the public to trust them, and that is why their serious errors are scandals.