The Google economy, indeed

Google does indeed have its own economy. It’s latest results:

The Web search leader reported third-quarter earnings that far exceeded the expectations of analysts, especially those who thought the company might finally fall victim to the slumping economy. Thanks largely to having contained costs better than in previous quarters, Google reported on Oct. 16 that profit rose 26%, to $1.35 billion, significantly higher than analysts had predicted. Sales jumped 31%, to $5.54 billion.

The analysts are stumped because they are not judging Google as a new kind of company in a new kind of economy. It’s different.