If you’re at Web2.0 Expo, please come to the session I’m running Friday at noon. It will be the first time I talk about my book, What Would Google Do?, in public. I’ll run through the rules and lessons I intuited from Google and then I’ll invite Steve Adler, editor of BusinessWeek, and John Byrne, editor of the online version, on stage to see how they are doing against these laws — what they’re doing now, what we think they could do next, and what the audience suggests they should try. I hope it will be a fun session.
by Jeff Jarvis