The digital issue of AdAge leads off with a three-page gatefold ad for Google that is impressive for the number of things they can now tell advertisers to do, including:
* Air your radio spot at the perfect time – google.com/adwords/audioads
* Sponsor a must-read feed – feedburner.com
* Put your business on the map – google/com/localadd
* Strike up a conversation with your customers – google.com/adwordd/gadgetads
* See what’s hot right now – google.com/trends
* Make your newspaper ads ‘clickable’ – google.com/adwords/printads
* Keep visitors glued to your site – services.google.com/websiteoptimizer
* Shine at the drop of a dime – google.com/adwords
* Build your network – groups.google.com
* Find out how many viewers tuned in to (and out of) your TV spot – google.com/adwords/tvads
* Create your own local news channel – news.google.com
* Turn your custoemrs into stars – youtube.com/advertise
And on and on. Who needs the rest of the magazine when you have Google?
Byline
by Jeff Jarvis