For sale?

B.L. Ochman hears and reports rumors that Technorati is about to be bought by a search engine. I hope it’s not Google! Follow the buzz on technorati with the technorati tag.

: LATER: And now I’m seeing rumblings that it’s not true. Note that another company (whose name I lost) spent the day denying rumors that it was bought by Google.

Is it money or rumors that make the world go ’round? I forget.