I’m on another A-list… so shoot me now

Risking pissyness from those not on his list directed to those who are, Steve Rubel creates a collection of 10 blogs he likes. I’m honored to be included. Thanks, Steve.

But what’s really cool about this is that Steve also suggested that others should create their top 10 lists and give them a Technorati tag: 10blogs. Click on that and you’ll find other lists rapidly swarming.

And that, again, is the point: There is no one list. We all have our own lists. That is the beauty of this new world.

: And while we’re on this (dangerous) topic, Tish G. came back from BlogHer and insisted that the A-list is some old-boys club:

Stop being the Wizard beind the Curtain and just admit what you’re about–creating an old boy’s network that excludes anyone who doesn’t blog in the exact manner that you deem relavent.

Allow me to don your hairshirt of the offended and say that I’m sick of people attacking me because I ended up on a meaningless list. I didn’t create a club, join a club, go to any club meetings. I am not now and have not been a member of the worldwide A conspiracy.

But the real point, Tish, is that you’re missing the real point of this new world: There is no club. No one can stop you from speaking anymore. You can be heard if you have something someone wants to hear. Use that freedom. Fly with it. Stop growling on the ground.

Karl Martino reacts to this same notion in a very good post:

The A-list isn’t an organized group. It isn’t a cabal that conspires in the middle of the night to draw linkage. To think so is pretty ridiculous considering in many cases this list is composed of sites that represent opposite extremes.

It is just a natural occurrence. Human nature. In this case users vote with their links – links they may have (probably have) been found from an influential (heavily linked to blogger) in the first place.

The seminal piece on this behavior remains Clay Shirky’s “Power Laws, Weblogs, and Inequality“. It’s a must read. It’s funny when A-listers deny the A-list – they don’t link to – or mention – this piece. [Heh. Just made that a self-denying prophecy. -ed]

Some would argue that the A-list, even if it exists, doesn’t matter. That thousands of D-list links can exceed the value in attention-driving a single A-list link can deliver. Indeed, I think this is true. However, the time it takes to be heard among so many can take much, much longer then what one related A-list link can do in a few hours. The difference can be astronomical and can’t be underestimated….

But heard by whom, Karl? If you want to be heard by an audience the size of TV Guide, then we’re all Z list. But then, TV Guide isn’t A list itself anymore either, is it? That’s the way the world is going: The mass is dead! Long live the niches!

We need to stop thinking in the old terms of mass market, big circulation, big ratings, blockbusters. That world is dying. We need to stop thinking that when we are in a niche, we’re in something lesser. No, it means we’re in a community. We’re in a good conversation, not a loud crowd.

I used to write for an alleged audience of 25 million at TV Guide and People. Now I write for an audience of a few thousand. Call that whatever damned list you like. I like it much better.