Out of control

Out of control

: Has the iPod jumped the shark? The entire point of the iPod is that it gives you control. Hell, the entire point of media that succeeds these days is that it gives you control. But the new, cheap, cute iPod takes that control away by shuffling the cuts you put on it. Gimmick. Off target. Doesn’t mean it won’t sell — it’s cheap; it’s iPod — but it corrupts the Apple/iPod message.

More about Apple’s other major corruption of its good-guy image later.

: UPDATE: In a more careful reading of the site, I see that it has an in-order mode but they do deemphasize that to emphasize the shuffle shtick. I think that’s a marketing mistake, then. Glenn Reynolds had the same uneasy feeling.

: Mossberg likes it.