The click vote

The click vote

: CBS Marketwatch quotes Nielsen on online political traffic and spending:

John Kerry appears to be the candidate of choice among Web surfers, but it’s still a close race. During April, about 1.6 million people visited the Democrat’s site, while 1.5 million perused GeorgeBush.com.

These numbers come from Nielsen/Net Ratings (NTRT: news, chart, profile).

Apparently, the Republicans’ online advertising isn’t doing them much good, even though the party is spending a lot more money. Re-election messages were flashed at 190 million people in April, compared to just 52 million who saw Democrat banners.