Marketing genius
: Seth Godin’s new book, Free Prize Inside, comes inside brilliant packaging: A cereal box with wowy-zowy graphics. They work. My 7-year-old couldn’t wait to open it. She was rather disappointed to find only a book inside.
1 response to “Marketing genius”
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Seth Godin is a master at what he does. He takes us down complicated roads and makes them seem so simple. I wish I was half as good at it as he is…
