Rupert Murdoch, known as the Dirty Digger, is more like the Dirty Dumper as he drops ad prices in New York (and he’s known for dropping cover prices in London) — because he apparently doesn’t really give a damn about making money with his newspapers, he cares about influence and killing his ideological enemies. The New York Times vows not to drop to his level — and rates — as Murdoch starts his New York would-be Times killer. We’ll see. Keep that in mind when you hear about Murdoch pushing business models charging for content. Profitability in news isn’t his model. His agenda is. Just saying.
by Jeff Jarvis