Lost in translation
: Yesterday, I did my blogboy dance for a bunch of French print and wire-service editors on an IFRA tour (ironic, when Loic — whose reputation they all knew — could tell them more on their homefront than I could). Anyway, I asked how many of them read blogs; most but not all. I asked how many of their journalists read blogs. They all put their thumbs and forefingers a millimeter apart. Un petit peu
Journalists mostly used blogs for finding story ideas (53 percent), researching and referencing facts (43 percent) and finding sources (36 percent). And 33 percent said they used blogs to uncover breaking news or scandals. Still, despite their reliance on blogs for reporting, only 1 percent of journalists found blogs credible, the study found.
Snotty, those reporters.
Tim Porter talks to some smart journalists who use blogs.