That’s hot
: Paris Hilton is going to podcast leading up to the release of her movie House of Wax. The fun starts April 29: “Join Paris and friends as she shops, parties, poses and publicizes…” Warner Brothers is even putting out a custom podcatcher (though I’m not sure why… these people are mad to brand anything). Anyway, if you didn’t think podcasts were hot before, they’re officially hot now.
: Ad Age (NOT ONLINE, DAMN THEM, NOT EVEN FOR A LOYAL SUBSCRIBER LIKE ME) that Superman Returns will also have a podcast.
: Anybody want to start the pool for the date of the first podcast-backlash story?
