: Bob Costas has Bubba the Love Sponge on his HBO show with three more reputed social critics, two of whom are going after him (Joel Stein of Time is at least realistic about pop culture). Bubba says he respresents many man — the kind of men who watch sports and burp — and he’s real and entertaining. Costas says he does not represent the “prime cut” of men. I’m sorry, but I take that with a block of salt. Costas covers sports. He makes his living glorifying guys who live by testosterone and steroids. It’s fine to dislike Bubba’s act. But this high-and-mighty act about sports is as credible as attempts to make Costas look tall.
by Jeff Jarvis