Posts from March 1, 2004

From the red carpet

From the red carpet
: Cool. Emmanuelle Richard moblogged the Academy Awards red carpet.

The size of citizens’ media

The size of citizens’ media
: The latest Pew Internet study starts to reveal the size of the growing citizens’ media movement.

Pew says that 44 percent of Americans — more than 53 million adults — have “used the Internet to publish their thoughts, respond to others, post pictures, share files and otherwise contribute to the explosion of content available online.”

: 21% of Internet users say they have posted photographs to Web sites.

: 17% have posted written material on Web sites.

: 13% maintain their own Web sites.

In multiple surveys, Pew has found that between 2 and 7 percent of adults have created blogs.

That is much bigger than I would have guessed. I never expect the creation — or even reading — of weblogs to reach a majority or anything close to it. I look at it another way: What is the proportion of Americans who, until now, ever wrote for a newspaper or wrote a book or appeared on TV? That’s really tiny. These new tools have opened up communication to those who want it and they are discovering it. Most people hate writing; most don’t think about serving a public. But now those who do can.

Pew also said that 11 percent of Internet users read blogs and that number is also much, much larger than I expected. Blogs are very new; they are niche; the niches are starting to add up to the size of a cable channel.

Finally, Pew said that 34 percent of those who read blogs post to them. This is a very interactive form (for those who allow it).

Remember last fall I posted AOL head Jonathan Miller saying that his users spend two-thirds of their time with content created by other users.

Citizens media is becoming an industry.

: Meanwhile, USA Today reports on the Pew study and asks one of the utterly unscientific polls it made famous: Do you blog? Total: 21 percent: 16.7 percent, as if now, say they blog and an additional 5.6 percent say they are blogging this.

: Charles R. Martin, the commenter and emailer who alerted me to the latest from Pew, adds this: “Remember when we were hearing that reading was going to be an obsolete skill? And letter writing…”

: I just added this in a comment at Lost Remote:

Put it in TV terms: weblogs have an 11 percent share (13 million viewers); not bad especially for something that is so new and that has absolutely no marketing behind it.

Compare the number of weblog writers to the number of writers in major media: between 2.4 and 8.4 million. That’s an explosion of content from the people.

Look at the demographics in the Pew study; they are also impressive.

Who ever expected more than a percent of America to want to write and communicate with a public? Who expected a tenth of America to be reading these niche products of citizens’ media?


: I predicted that Stern would end up going to satellite and he talked about it this morning. He said that if he went onto satellite, they’d sell 12 million receivers immediately; “they wouldn’t be able to make them fast enough.” It would change the entire radio industry, making broadcast stations worth a helluva lot less, he said, and he’s right. Radio had no appointment programming until Stern came; if he goes to satellite, he will bring listeners and excitement and revenue with him. Stern said he was planning to leave radio in two years but now he says he’s thinking about changing the industry and then leaving. “If you don’t think I’m serious, watch me.”

He also said that though he’s not a conspiracy theorist, he notes that he got pulled off Clear Channel after he started talking about defeating George Bush because he fears Bush is swinging the country to the side of the religious right; he noted that Clear Channel is a big Bush contributor; he repeated that Clear Channel pulled him only so they’d have an offering on the altar in a congressional hearing the following day.

I didn’t hear it, but someone told me that Stern also called John Kerry a wuss.

Finally, he warned that Congress (including wusses from both parties) is using all this as an excuse to try to regulate content and speech not just on broadcast but also on cable.

I’ll keep warning you: The Internet is next.

: More on Stern and satellite. AudioRevolution says:

Currently, satellite radio has about 1.3 million total subscribers with a little over 1,000,000 on XM and about 250,000 on competing Sirius. Even a tiny fraction of Stern

A good day for demoracy

A good day for demoracy
: Iraq has an interim constitution and a bill of rights.