Big boys & blogs
: Len Apcar, editor-in-chief of NYTimes.com, is asked at Bloggercon what would happen if a higher-up said someday that everyone at the Times could/would/should get a blog. He didn’t take it as bait. He said that after a few “hard slides” yet to come, he sees it as possible, at leas for the writers who have “more license:” op-ed columnists, critics, editorial-board members.
: Jay Rosen gives Apcar some suggestions. Apcar said he’s considering what to do with blogs and the campaigns. Rosen says he should use not only people from the Times, who know journalism, but also people from weblogs, who know blogging. He suggests someone just blog the campaign after dark, another just blog campaign fashion, another campaign just booze. Apcar handles the volley well but says, well, it’s not that easy at The Times.
