Posts about entrepreneurism


Fred Wilson asked on Twitter this morning for a good place to have a cup of coffee in New Paltz. Otherw who know the place made recommendations. I went to Google Maps to find reviews, just as a friendly favor, because I had a spare second-cycle (don’t tell my editor; I should be editing now).

And then it occurred to me that there’s a business here, which I proposed in what I hope is the first Twittered business plan and elevator pitch.

(Now that I think of it, I might require my students in my entrepreneurial journalism course this fall to pitch their entire business in 140 characters. My old boss Steve Newhouse told last year’s students how he’d bought a business he could describe in seven words. That’s tweet-length. And as much as I hammered in the need for a clear and cogent elevator pitch, the students agreed after their juried session that they hadn’t honed them enough. So I like that, the new elevator pitch: Twitpitch.)

Anyway, the idea I pitched this morning is a marketplace of knowledge and favors: I tweet a request. People who have the knowledge or a moment look up something for me because I’m too busy or too mobile. I pick one that works for me. And that person earns cycles — more favors — which can also be redeemed in cash. The primary currency, however, is cycles. Rex Hammock suggested it’s a merger of Twitter and Amazon’s Mechanical Turk and I agree except that I don’t want pennies, I want favors — or a way to reward generosity. It’s perhaps a mix of Twitter and the Zivity model (more on that later).