Google’s reach

The digital issue of AdAge leads off with a three-page gatefold ad for Google that is impressive for the number of things they can now tell advertisers to do, including:
* Air your radio spot at the perfect time –
* Sponsor a must-read feed –
* Put your business on the map – google/com/localadd
* Strike up a conversation with your customers –
* See what’s hot right now –
* Make your newspaper ads ‘clickable’ –
* Keep visitors glued to your site –
* Shine at the drop of a dime –
* Build your network –
* Find out how many viewers tuned in to (and out of) your TV spot –
* Create your own local news channel –
* Turn your custoemrs into stars –
And on and on. Who needs the rest of the magazine when you have Google?