Newsday’s Ellis Hennican writes today about a notion for reviving the still-and-forever-flagging Sears: turn it into an annuity membership with which you get a lifetime string of and repair of updated TVs, lawnmowers, whatever. This is not unlike Interface Inc.’s program of leasing carpeting. In essence, this is the cable-box model the old telephone model: they own the device and rent it to us. — and that’s the problem with it, since those programs were and are ripoffs. But in this case, there’s no monopoly. So the real question is, do we trust Sears to survive.
I like this discussion of reinventing companies and industries in the digital age. Here’s my proposal for the social airline. I’ll write one soon about retail.