When I was at Davos (OK, I’m place-dropping), I sat in on a brainstorming about how to keep the connections we make there alive the rest of the year. It’s hard. Davos is a safe world: Those who are invited there with you are there for a reason and so it’s much easier to strike up a conversation and exchange a business card than it is down off the mountain. It was hard to figure out how to extend that.
But lately it has occurred to me that Facebook gives us each our own Davos. We have control over or identities and communities. We befriend people we know. We use it to make new connections. It feels remarkably similar. Just without the snow. And Bono.