I’ve been saying lately that European media execs seem to be more clueful than the average U.S. execs. Well, there are exceptions. See Paul Hayes, managing director of Times Newspapers in London:
“Blogs will be a continuing part of content output, but only a relative few will be read beyond the narrowest of audiences. Most of them will disappear unnoticed, and frankly unmissed by the world.
“Some blogs are conversations among people you’d frankly prefer not to meet, others ar cries for help and their writers are clearly in need of therapy. Others are just people expressing themselves, which is an entirely honourable pursuit, but would you like to meet this geek on a dark night?”
And some big media will disappear noticed but frankly unmissed as well. Especially the snotty ones.